Every three months, we pile a bunch of GQ editor-endorsed goodies in a box: menswear essentials, top-tier grooming products, gear we want for ourselves. Then we ship that GQ Box—which is always worth way more than it costs—to your house. (You can see more details here, though that's the gist.) But today marks a big leap forward for the premise. Why? Because we're dropping our second-ever Box dedicated exclusively to fragrance, packed with four exquisite scents we can't get enough of.
What's inside this limited-edition version of the GQ Box? Good question. Deciding on a signature scent can be a daunting task. But finding a fragrance that’ll still feel like you—or the “you” you aspire to be—six months down the line? Have fun second-guessing your way through an existential crisis. Which is why we're so amped to introduce you to the quartet of colognes we never get sick of. Together, they represent the answer to a question that’s plagued fragrance heads (and a handful of canny philosophers) since time immemorial: Who do you want to be? You’re about to find out—and for a hell of deal.
That's because the limited-edition Fragrance Box contains more than $175 in goods—one hundred seventy five dollars!—from some of the best-smelling brands in the biz. And it's limited-edition because, well, we're not making a lot of these boxes.
So what's it gonna cost you? That depends.
If you're not a GQ Box subscriber, the limited-edition Fragrance Box costs $119. (That's still a screaming deal, given what's inside would sell for over $175.)
But if you're already a GQ Box subscriber? You'll only pay $59.
(This is where we'll also note that each GQ Box costs only $50, and a full-year subscription—with 4 boxes—costs only $190. You can do the math there…)
Paco Rabanne Phantom Eau De Toilette (50 ml)
Phantom's gleaming bottle feels destined to become a collector's item, but the formula it houses is no slouch: the smash-hit scent blends top notes of lavender with lemon and vetiver, a fresh, invigorating combination designed for everyday use. That it comes wrapped in an objet worthy of Drake's bathroom is really just a perk. (Retail value: $80)
Panama Jack Ocean Vibes Unisex Spray (100 ml)
Panama Jack is a relative newcomer in the fragrance arena, but its Ocean Vibes spray is a sleeper contender for scent of the summer. Turns out, all it takes to replicate that telltale back-from-the-beach feeling is a twist of lemon and bergamot, a dash of seagrass and waterlily, and just a hint of patchouli. (Retail value: $44)
The Phluid Project Intention Travel Spray (10 ml)
The Phluid Project's sleek travel spray sure looks clinical, but it smells anything but. The fruity EDP blends notes of mandarin, jasmine, and cedar, a warm combination intensified by your body's natural heat. (Retail value: $20)
Elorea The Elements Discovery Set (2 ml each)
Indie fragrance darling Elorea is based in Korea, but its signature collection takes inspiration from the four elements familiar to everyone from Seoul to Seattle: earth, air, fire, and water. Each scent boasts a distinct profile tied to its element—earth is woody, air is floral, fire is warm, and water is fresh. It's been a while since we rewatched Avatar: The Last Airbender, but we bet Aang smelled fantastic. (Retail value: $30)
